Priceline NORWALK, Conn., November 18, 2014 . . . It’s the most wonderful time of the year! According to a new survey commissioned by priceline.com, a leader in online and mobile travel and part of The Priceline Group (NASDAQ: PCLN), more than two in three (68%) Americans agree that having out-of-town guests or family stay at a hotel would actually make the holidays easier. They’re not being mean – 25 percent of Americans say they would love to be relaxing in a hotel over the holidays. While the holidays are certainly a special time to get together and celebrate with friends and family, it can also be an overwhelming season for hosts and houseguests.
The Home for the Holidays survey also revealed the following about the holiday experience for hosts and houseguests:
- Dreaming of a “Luxe” Christmas: While having some extra help with the endless list of to-dos during the holidays would be helpful, one in four Americans say staying at a luxury hotel would most improve their holiday experience; followed by having a body double (16%), having a professional gift wrapper (11%) and having a personal driver (11%).
- ‘Tis the Season to be Naughty: Holiday guests and hosts alike are getting “busy”; almost half (49%) of Americans have gotten intimate with their significant other while having guests in their own house or visiting relatives.
- Making a List, Checking it Twice: The season would not be the same without some of the quirky personalities and comical situations we face around the holidays – unexpected guests included! According to the survey, 41 percent of Americans feel uninvited visitors make the “worst” holiday houseguests.
- Over the River, Through the Woods…and Beyond: The holidays are also a great opportunity for some personal vacation time. Forty-four percent of Americans say a tropical island is their ideal getaway for escaping the stress of hosting or being a holiday guest – followed by a cruise (26%) and a city getaway (19%).
“Priceline.com offers tons of different options and deals for those in need of a hotel room this holiday season – whether you’re making a reservation for your guests or want to reward yourself with a getaway,” said Brian Ek, travel editor for priceline.com. “In fact, priceline.com’s Tonight Only Mobile Deals are exclusive to the priceline.com app and gives travelers flexibility to book last-minute and save up to 50 percent on a wide variety of hotels’ published prices.”
Priceline.com also offers Express Deals that can save travelers up to 55 percent off published rates; and new this holiday season, travelers can book “Deals Near Me” using the brand’s free mobile app. The Deals Near Me feature uses dynamic, pushpin technology to help customers find the best hotel deals near their current location – handy for mobile users looking for a stress-free, need-it-now hotel within a few miles.
For more information on priceline.com, including top destinations and deals of the season, visit www.priceline.com/media/ or connect with the brand on Facebook and Twitter.
About priceline.com
Priceline.com, part of The Priceline Group [NASDAQ: PCLN], gives leisure travelers multiple ways to save on their airline tickets, hotel rooms, rental cars, vacation packages and cruises. In addition to getting compelling published prices, travelers can take advantage of priceline.com’s famous Name Your Own Price® service, which can deliver the lowest prices available, or the recently added Express Deals®, where travelers can take advantage of hotel discounts without bidding.
Methodological Notes:
The Priceline.com Holidays Survey was conducted by Wakefield Research (www.wakefieldresearch.com) among 1,000 nationally representative U.S. adults ages 18+, between October 29th and November 5th, 2014, using an email invitation and an online survey. Quotas have been set to ensure reliable and accurate representation of the U.S. adult population, ages 18+. Results of any sample are subject to sampling variation. The magnitude of the variation is measurable and is affected by the number of interviews and the level of the percentages expressing the results. For the interviews conducted in this particular study, the chances are 95 in 100 that a survey result does not vary, plus or minus, by more than 3.1 percentage points from the result that would be obtained if interviews had been conducted with all persons in the universe represented by the sample.
